Embroidery is the perfect embellishment to take print-on-demand products like tees and sweatshirts to the next level, adding a classic, high-end look that will last for years. It is also a great way to elevate the look of corporate apparel, and adds a sense of class and sophistication that can’t be achieved with digital printing alone. Embroidery is the process of decorating fabric with thread. Unlike screen-printing, embroidery is a hand-crafted art that requires time to complete. As such, it is more expensive than screen-printing. Embroidery is ideal for work shirts, jackets, polos, winter beanies, and bags.
It’s important to choose the right embroidery and printing services for your project. In addition to comparing pricing and turnaround times, it’s also a good idea to research the company’s reputation. Look for online reviews and customer testimonials. Taking the time to do your research will ensure that you are getting the best quality and service for your money.
Before deciding on which type of decoration to use, consider the type of garment and the audience you are targeting. Embroidery is typically pricier than screen-printing, but it can create a more sophisticated look and should last longer. It is also a more durable option than screen-printing, making it ideal for corporate apparel, workwear, and more rugged fabrics.
Digital printing can be a cost-effective alternative to embroidery for projects with multiple colors. Embroidery can be costly for small to midsize logos with many details, while digital printing is the best choice for these types of designs. It’s important to make sure your artwork meets the specifications provided by your embroidery and printing partner, to avoid additional design fees.
If you are considering starting an embroidery and screen-printing business, it is recommended that you intern or take courses in a working shop to gain experience and determine whether this is the right career path for you. You can also conduct market research and develop a business plan to assess the viability of your venture. If you need help with the start-up costs, consider consulting with a small business specialist or your local chamber of commerce. You may also be able to obtain a low-cost loan through the U.S. Small Business Administration or a state business development center.
To get started, gather your high-quality design and figure out where you want it placed on the clothing item. From there, find a embroidery and printing company that offers your desired product selection and customization options. Once you’ve found a provider, submit your design and wait for the finished product to arrive. Once you receive it, enjoy your new piece of merchandise and spread the word about your brand! According to research conducted by the Advertising Specialty Institute, people are 2.5 times more likely to remember your message when they see it on a custom-made t-shirt than through online marketing. That’s a pretty high return on investment!